EAST LANSING, Mich. — Local marketing and advertising agency King Media is adding two more international awards to its shelf, winning PR News Agency Elite Awards in Crisis Management and Integrated Communications for its work with Grand Haven Area Public Schools. This award brings King Media to a total of 20 national and international honors since 2015, reflecting the agency’s commitment to growth and innovation.
“Education is the key to success on every level,” says agency president and founder Coleen King. “I'm proud to showcase the success of Michigan's schools and communities on an international stage. Strong schools build strong communities, and a strong future for our children.”
This award recognizes King Media's integrated communication campaign, as well as its crisis communication work for Grand Haven Area Public Schools. King Media first partnered with Grand Haven Area Public Schools to develop an integrated communications plan, beginning with in-depth research and culminating with a refreshed brand, public relations strategy, Kindergarten round-up marketing campaign and more. The research helped King Media understand both the district and the community, which led to successful communication in a variety of crisis situations.
“No one wants crisis situations to occur, especially in schools,” says King. “But when they happen, district leaders in Grand Haven count on King Media to handle the details of effective communication so they can focus on effective decision-making.”
King Media will be honored alongside major global brands like AT&T, ESPN, FOX, Neutrogena, Nielsen and more at the PR News Agency Elite PR Awards Gala in New York City on November 21, 2019. “Having our campaigns recognized on an international stage is proof that our work is on par with global agencies and billion-dollar brands,” says King. “Our clients receive the very best strategies executed by a team who is passionate about and committed to local success.”
King Media is a full-service marketing, advertising, public relations and digital media agency that creates change for companies and organizations of all sizes, in all industries. King Media has three offices – East Lansing, Grand Rapids and St. Joseph – with a coast-to-coast footprint. Additional services and case studies can be found at KingMediaNow.com.
The PR News Group serves the communications and marketing community at corporations, agencies and nonprofits. The PR News awards programs salute top talent and creativity from all around the world.
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