GreenLight Business Model competition hosts 22 startups, all vying for $100k in total cash prizes

Posted at 9:48 AM, Mar 27, 2017

Startup teams will take the stage at the Wharton Center for Performing Arts, Pasant Theatre, in East Lansing, Michigan, on Wednesday, March 29th. Teams will pitch to a panel of experienced judges for cash prizes totaling $100K.

WHO: GreenLight Business Model Competition, hosted by Spartan Innovations, with Spotlight Sponsors, the Michigan Economic Development Corporation (MEDC) and MSU Federal Credit Union (MSUFCU).

• All twenty-two startup teams, with descriptions, can be found at

Judges Include:

• Hugo Braun, Partner and Co-Founder of North Coast Technology Investors

• Charley Hasemann, Assistant VP of Innovation and Economic Development, MSU Innovation Center

• Jeff Jackson, Chief Lending Officer, MSUFCU

• Tim Kroninger, Partner, Varnum Law

• Vince Nystrom, VP of Business Development, Renaissance Ventures

• Kim Pasquino, Investment Director, Wakestream Ventures

• Nataliya Stasiw, Portfolio Manager, MEDC.

WHAT: Twenty-two Michigan-based startups will pitch their ideas for the chance at cash prizes totaling $100K.

WHEN: Wednesday, March 29th, 2017. Event registration begins at 3.45pm; event pitches begin at 4.30pm.

WHERE: Wharton Center for the Performing Arts, Pasant Theatre Michigan State University 750 East Shaw Lane, East Lansing, Michigan 48824


• MSU President, Lou Anna K. Simon will be speaking at 5.30pm

• Detroit Tigers’ mascot, PAWS, will be at the event from 7p–8p

• MSU Media & Information Center will have a virtual reality booth on site.