LOUISVILLE, Ky. — Kentucky Fried Chicken®, in partnership with Enviro-Log®, has created the ultimate winter necessity – not a winter coat, mittens or an ice scraper – but a firelog that smells like the Colonel's famous fried chicken.
The crackling of the fireplace, the comfort of a warm fire and the smell of fried chicken…KFC has combined these amazing sensations into one with a limited-edition 11 Herbs & Spices Firelog, inspired by the Colonel's very own Secret Recipe, to create a delightful, hearth-warming and hunger-inducing experience.
"At KFC, we have always been proud of our role in bringing loved ones together at the dinner table around a bucket of our world-famous fried chicken," said Andrea Zahumensky, KFC U.S. CMO. "Now, this winter we're bringing all the things we love – family, friends and fried chicken – together around the fire with our scented firelog."
The KFC 11 Herbs & Spices Firelog is the perfect accessory for any winter gathering, whether you're spending the holidays with family, friends, significant others, in-laws or bizarre extended family you've never met before.
The smell of the Colonel's Original Recipe fried chicken is unmistakable, and according to research reported in Psychology Today, smells trigger areas in the brain strongly linked to memory. Place the 11 Herbs & Spices Firelog in your fireplace and a bucket of fried chicken on your table and your holiday guests will have a warm and fuzzy feeling that lasts all season long.
Available for $18.99 while supplies last at www.KFCFirelogs.com, KFC 11 Herbs & Spices Firelogs are best experienced alongside a KFC $20 Fill Up.
About KFC
KFC Corporation, based in Louisville, Ky., is the world's most popular chicken restaurant chain. KFC specializes in Original Recipe®, Extra Crispy™, Kentucky Grilled Chicken® and Extra Crispy™ Tenders, Hot Wings™, Go Cups, KFC Famous Bowls®, Pot Pies, freshly hand prepared chicken sandwiches, biscuits and homestyle side items. There are over 22,000 KFC restaurants in over 135 countries and territories around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM). For more information, visit www.kfc.com. Follow KFC on Facebook ( www.facebook.com/kfc ), Twitter ( www.twitter.com/kfc ) and Instagram ( www.instagram.com/KFC ).
About Enviro-Log, Inc.
Enviro-Log® is an eco-friendly, consumer products and recycling company headquartered in Fitzgerald, Ga. Enviro-Log is the largest waxed cardboard recycler in North America and the third largest producer of manufactured firelogs in the U.S. Enviro-Log Firelogs are made of 100 percent recycled materials and burn cleaner than wood while providing 50 percent more heat per pound. Made from 100 percent recycled eco-friendly wax, Enviro-Log Firestarters offer an alternative to kindling, petroleum-based starter blocks, lighter fluids, and ethanol-based gels. Enviro-Log Firelogs and Firestarters can be purchased at select national retail locations in the United States and Canada. More information on Enviro-Log can be found at www.enviro-log.net or by calling (866)343-6847. Retailers can also send an email to sales@enviro-log.net. You can also follow Enviro-Log on Facebook® at www.Facebook.com/Envirolog,Twitter at www.twitter.com/EnviroLogFire, and Instagram www.instagram.com/envirologfire for tips and product giveaways.
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SOURCE KFC
