Cyber Monday is expected to be the largest online sales day in US history.
The expectation comes after Black Friday online sales hit a new record this year. Online sales of smartphones accounted for $3.6 billion, up 25.3%. Alternative deliveries also continued to grow, with in-store and curbside pickup up 52% from last year.
Adobe Analytics says shoppers spent an estimated $9 billion the day after Thanksgiving, up 22% from last year.
They estimate $12.7 billion will be spent online today.
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