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Biggby Coffee Introduces B Cubed Business Model

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Posted at 2:27 PM, Aug 02, 2019
and last updated 2019-08-02 14:27:22-04

LANSING, Mich. — BIGGBY® COFFEE, a Michigan-based company with 239 locations locally owned and operated in nine states, will host its Annual Franchise Meeting on Aug. 6 and 7 at the Suburban Collection Showplace in Novi, Michigan. Over 500 owner/operators, baristas, and other representatives will be in attendance to hear co-CEOs Michael McFall and Bob Fish introduce the new B Cubed coffee shop concept, keynote a Coffee Talk focused on McFall’s new book, “Grind” and Fish’s international travels to forge relationships with organic tea and coffee farms. The event will also feature a high-energy barista latte art competition, store of the year and barista of the year awards celebration, and breakout sessions focused on helping its team live the life they love.

“One of the things that’s important to us is to continue to grow our organization and build a legacy,” said Bob Fish, co-CEO. “This year we’ll highlight the B Cubed concept. We are excited about how this opportunity makes owning a business accessible, but also how it offers our customers more options to love BIGGBY® COFFEE beverages. But for us, success is well-rounded. We think company growth is important, but equally important is our commitment to maintain a company culture that we can be proud of. We’re excited that we are on track with our growth but thrilled to invest in our team so that they can build a life that they love.”

Through the company’s 24-year history, BIGGBY® COFFEE has fostered a culture of uplifting positive change within all the communities it comes in contact with. This is demonstrated in efforts to help franchise owners build profitable stores, the dedication to give customers an experience hard to find elsewhere, and their ongoing efforts to support and develop a team to live a passion and purpose filled life. This culture of change started in 1995 with the first BIGGBY® COFFEE opening in East Lansing, Michigan.

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