EAST LANSING, Mich. — BIGGBY® COFFEE is excited to announce the addition of turmeric to their flavor list with the Golden Chai Latte. The coffee concept is among the first in the United States to introduce this unique flavor to their profile. Well known for their unintimidating drinks like Teddy Bear® and Caramel Marvel®, BIGGBY® COFFEE is making an effort to be a leader in flavor trends starting with Turmeric. This limited time offer will be featured in the month of February and is sure to be a hit!
Turmeric has a strong flavor profile, with rich orange and ginger scents. The earthy flavor of the turmeric pairs exceptionally well with chai which is why BIGGBY® COFFEE is excited to highlight the pair with the Golden Chai Latte throughout the month of February. This turmeric and chai combination has a rich, spicy flavor that pairs well with the creaminess of the stretched milk and boldness of BIGGBY®’s world-class coffee. This drink is sure to be a crowd-pleaser. One sip of the Golden Chai Latte and fanatics are sure to be hooked on the turmeric flavor.
After trying the Golden Chai Latte, BIGGBY® COFFEE encourages customers to try the turmeric flavor with other flavor combinations. Its robust, bitter flavor pairs well with flavors like cinnamon, caramel, and even white chocolate. A vanilla and turmeric combination as well as a turmeric and Americano combination are also suggested.
While the thought of adding turmeric to coffee might sound intimidating, many of the BIGGBY® COFFEE owner/operators, baristas, and Home Office employees are energetic about this limited time offer. As BIGGBY® COFFEE encourages customers to try new flavors, they hold strong to their philosophy of providing customers with unintimidating, unique, and customizable flavors and drinks. Virtually every drink is available hot, iced, or frozen; reduced calorie; and could potentially have multiple flavoring combinations.
Visit your local BIGGBY® today for a taste of this tantalizing flavor!
