EAST LANSING, Mich — MSU Athletic Director J Batt and University President Kevin Guskiewicz discussed the economic impact of MSU athletics on the Lansing area during a panel with the Lansing Economic Club on Thursday.
- MSU officials emphasized that athletics plays a crucial role in driving the local economy.
- Football games provide the greatest economic opportunity for the Lansing area.
- The university hosts various sporting events that bring visitors to the region.
After three weeks into the football season at Michigan State University, with thousands of fans filling the stands at Spartan Stadium for two consecutive home games, university officials are highlighting the economic benefits that extend beyond the field.
WATCH: MSU officals say athletics boosts Lansing economy through sporting events and visitor spending
Athletic Director J Batt and University President Kevin Guskiewicz addressed how MSU athletics impacts the local economy.
Both officials emphasized that athletics plays an important role in driving economic activity in the Lansing area, with football games creating significant opportunities.
"Whether it's football games with the greatest opportunity, but basketball games, women, men, hockey, soccer games, we're happy to play a part in the community as far as driving people in from out of town and providing entertainment throughout the community," Batt said.
The football game days continue on Saturday, as MSU hosts a third-straight home game against Youngstown State.
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