Beer Lovers: Lansing Beer Week Begins Monday
The first annual Lansing Beer Week will take place from August 19 to August 25, 2012. This week-long celebration will feature Michigan craft beer themed events throughout the greater Lansing area. The goal of Lansing Beer Week is to raise awareness of the Michigan craft beer industry while promoting patronage to local establishments and stimulating the greater Lansing area's retail economy and Michigan made products.
Lansing Beer Week was established by "I'm a Beer Hound" found, Paul Starr and "Motor City Tour Company" founder, Steve Johnson. Building on the successes of other cities' beer weeks, organizers are planning events to include a bar-themed bike ride, retail store beer tasting, tap takeover bar events, beer and food pairing, bar crawl, beer tasting boat cruise, and a brewery bus tour. All of these events will feature Michigan made beers.
Check out this video to learn more: